Updates

Cake Box

September 2026

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

The uptrend since the shares bottomed out almost four years ago remains intact and has been mirrored by decent strategic progress. Its pre-close update for the 52 weeks ended March revealed group sales expanded 43%, significantly lifted by the integration of Ambala. In the core Cake Box franchise estate, revenues rose by 12% to £46.7m , underpinned by positive like-for-like sales and double-digit volume growth. Pretax profit hit £8.6m, with brokers expecting EPS of 14.3p, an 11% year-on-year expansion. The outlook remains supported by an active, capital-light franchise pipeline. Cake Box added 25 new store fronts, scaling its estate to 276 sites, while Ambala added 12 franchise openings. Moving into the next financial year, 19 cor ...

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Capital Limited

Babcock

Cake Box (February 2026)

Cake Box - Ambala drives eps upgrades to 14.3p,16.5p and 18.7p (September 2025)

Cake Box - Acquisition of Ambala provides second leg in Asian sweets (May 2025)

Cake Box - New openings ahead of schedule (January 2025)

Cake Box - Rising sponge sales drives gross margin increase (August 2024)

Cake Box (June 2024)

Cake Box - Gross margin lifts sharply (January 2024)

Cake Box - Upgraded site target not reflected in lowly prospective PE of 11.2 and then 9.7 (December 2023)

Cake Box Like-for-like sales accelerate (October 2023)

Cake Box - Rejects bid approach (September 2023)

Cake Box - Cake shop franchise on the turn; PE less than half former peak (February 2023)

Cake Box (October 2022)

Cake Box (August 2022)

Cake Box - Strong pipeline of new opening (December 2021)

Cake Box - Liberum upgrades price target to 450p (November 2021)

Cake Box (August 2021)

Cake Box - Target price raised to 360p (June 2021)

Cake Box (December 2020)

Cake Box (November 2020)

Cake Box - Franchised cake shop business with plans to double estate to 250 stores (August 2020)

Cake Box - IPO spikes to large premium (August 2018)

With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

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