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Shoezone

July 2019

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • SHOE
  • Price:
  • 198p
Shoezone, a  “disruptor” selling cheap but stylish shoes in low rental locations, announced interims in line with pretax profit unchanged at £1m on sales of £73m (H1 ’18: £73.7m). In a competitive market the group maintained profitability by increasing product gross margin by 1.4% to 62% while increasing multi-buy promotions (e.g 2 for £20). This, alongside ongoing range improvements, led to increased average transaction value by 4.8% to £13.91.  However, the main focus is to increase the proportion of large, so-called “Big Box” stores, which enjoy higher profit contributions of c. £100k versus just £30-£35k for its smaller stores. It currently ...

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